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Knowledgebase: Website Statistics
What about counters?
Posted by James Robshaw on 29 May 2006 09:33 PM

Counters aren't any use if you have access to proper website statistics.

Counters offer less information, and don't make your site look professional.

ProExe are often asked about remotely hosted counters, using a hidden image technique. We don't recommend these either. A lot of these companies profile your site, store a cookie on the visitors computer and slowly, but surely, build up a profile of your visitors, which they then sell on, hence making money from you without sharing revenue. We don't recommend this kind of counter at all.

Also counters can be faked, and the shown information, can't always be trusted. This can be counter productive to your website audience.

A counter simply counts the number of times anyone visits the page the counter is on.  That means if you went back to the main page five times during your one visit to the site, the counter would show five ticks.  Counters are notoriously inaccurate for this reason; some webmasters have been known to keep reloading their page to make their website more seem more popular than it really is.  Worse still, if you have one on your site, and it only shows ten ticks on the counter, this advertises that no one is coming to your site.

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